Microsoft Relationship Sales
Bring the human touch to digital experiences. Transform relationship selling with Dynamics 365 Sales and LinkedIn Sales Navigator.
![Microsoft Relationship Sales](https://pargesoft.co.uk/storage/2023/07/Microsoft-Relationship-Sales.png)
Find key decision makers
![](https://pargesoft.co.uk/storage/2023/07/Microsoft-Relationship-Sales-Find-key-decision-makers.png)
Identify people most likely to buy; Easily find ready buyers with LinkedIn Sales Navigator’s advanced search filters, and save the contact record directly to Dynamics 365.
Determine the buying committee; Get a clear view of an organization’s decision makers and their relationships.
Discover mutual connections; Within Dynamics 365, find colleagues who can provide a warm introduction.
Stay connected
![Microsoft Relationship Sales Stay connected](https://pargesoft.co.uk/storage/2023/07/Microsoft-Relationship-Sales-Stay-connected.png)
Drive engagement with personalized content; Determine what content interests your customers by tracking their viewing behavior.
Keep track of customers; Track relationships with a single score based on signals from Dynamics 365 and Microsoft 365 that reveal relationship health and risks.
Take the next best action; Get actionable insights based on your contacts’ activities, such as switching jobs or opening presentations in Smart Links.
Reduce sales friction
![Microsoft Relationship Sales Reduce sales friction](https://pargesoft.co.uk/storage/2023/07/Microsoft-Relationship-Sales-Reduce-sales-friction.png)
Streamline customer research; Gain insights about companies and people by viewing profiles, recent activities, news, and job changes directly in Dynamics 365 Sales.
Get a unified view of interactions; Use comprehensive timelines across Dynamics 365, Microsoft 365, and LinkedIn Sales Navigator to deliver consistent experiences.
Mitigate opportunity risks; Identify opportunities at risk due to job changes, detected by LinkedIn.